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BIG BUSINESS: A Love Letter to an American Anti-Hero
by Tyler Cowen

BIG BUSINESS: A Love Letter to an American Anti-Hero by Tyler Cowen

An against-the-grain polemic on American capitalism from New York Times bestselling author Tyler Cowen

We love to hate the 800-pound gorilla. Walmart and Amazon destroy communities and small businesses. Facebook turns us into addicts while putting our personal data at risk. From skeptical politicians like Bernie Sanders who, at a 2016 presidential campaign rally said, “If a bank is too big to fail, it is too big to exist,” to millennials, only 42 percent of whom support capitalism, belief in big business is at an all-time low. But are big companies inherently evil? If business is so bad, why does it remain so integral to the basic functioning of America? Economist and bestselling author Tyler Cowen says our biggest problem is that we don’t love business enough.

In Big Business, Cowen puts forth an impassioned defense of corporations and their essential role in a balanced, productive, and progressive society. He dismantles common misconceptions and untangles conflicting intuitions. According to a 2016 Gallup survey, only 12 percent of Americans trust big business “quite a lot,” and only 6 percent trust it “a great deal.” Yet Americans as a group are remarkably willing to trust businesses, whether in the form of buying a new phone on the day of its release or simply showing up to work in the expectation they will be paid. Cowen illuminates the crucial role businesses play in spurring innovation, rewarding talent and hard work, and creating the bounty on which we’ve all come to depend.

TYLER COWEN (Ph.D.) holds the Holbert L. Harris chair in economics at George Mason University. He is the author of a number of explanatory and text books, including The Complacent Class, as well as writing the most read economics blog worldwide, Marginal Revolution. He has written regularly for The New York Times and contributes to a wide number of newspapers and periodicals.

Praise for Tyler Cowen:

“One of the most important reads of the new year.”—National Review on The Complacent Class

“Tyler Cowen’s blog, Marginal Revolution, is the first thing I read every morning. And his brilliant new book, The Complacent Class, has been on my nightstand after I devoured it in one sitting. I am at round-the-clock Cowen saturation right now.”—Malcolm Gladwell

“A book that will undoubtedly stir discussion”—Kirkus Reviews on The Complacent Class

“[The Complacent Class] provides an open invitation for the reader to think deeply.”—Derek Thompson, The Atlantic

“The Complacent Class is refreshingly nonideological, filled with observations that will resonate with conservatives, liberals and libertarians. ... a useful corrective to the conventional wisdom that American ingenuity, sooner or later, will revive a low-growth economy.”—The Wall Street Journal

“Cowen’s book… will have a profound impact on the way people think about the last thirty years.”—Ryan Avent, Economist.com on The Great Stagnation